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01 · Lead generation

Verified leads, researched by hand for your business.

You tell us who your best customers are. We research businesses and people who match, confirm the right person to talk to, verify how to reach them, and deliver them every week with a note on why they fit. Every lead is yours alone.

Book a call How the research works

What a verified lead includes

Six things every lead has before it reaches you.

If any of them can't be confirmed, the lead isn't delivered. You never pay for a guess.

Verified leadExample
Company
Commercial HVAC contractor, 25 staff
Decision maker
Operations manager, named
Email
Verified, direct
Phone
Checked, direct line
Fit
Service area overlaps yours, fleet of 12 vans
Why now
Posted three technician openings this month
Sources
Company site, job board, state registry

Illustrative example. Real records carry full names and direct contact details.

  1. A real, active businessConfirmed open and operating, with a working website or listing, not a dead entry from an old database.
  2. The right personThe owner, manager or buyer who actually decides, by name and role.
  3. A verified emailChecked to accept mail before delivery, so your outreach doesn't bounce and hurt your sending reputation.
  4. A checked phone numberA number confirmed to reach the business, marked as direct line or main office.
  5. Why they fitSize, location, services and the signal that makes them worth a call this month.
  6. Where it came fromThe public sources used, so you can trust it and so it can be checked again later.

How the research works

Four steps, done by a person.

  1. Define your ideal customerIndustry, size, location, and the signals that mean someone is ready to buy. We write it down together so the target is clear.
  2. ResearchWe search company sites, directories, public registries, job boards, permits and social profiles for businesses and people that match.
  3. VerifyWe confirm the business is active, find the decision maker, check the email and phone, and note why they fit. Anything we can't confirm is dropped.
  4. DeliverEvery week, in a shared spreadsheet or straight into your CRM, with a short summary of what came in.

Why verified matters

22.5%

B2B contact data is commonly estimated to go out of date at about 22.5% a year as people change jobs and companies change addresses.

Every lead is checked at the time we deliver it, not pulled from a stale list.

HubSpot, citing MarketingSherpa

8

The average number of touches it takes most sellers to land a first meeting with a new prospect. Top performers do it in five.

Each lead comes with a reason to reach out, so your first touch is a relevant one.

RAIN Group, Top Performance in Sales Prospecting

Pricing

Pay only for verified clients.

Our main plan is simple. You pay when a lead we delivered becomes your paying client, and nothing for the leads that don't. Every lead we send is tracked in a shared sheet, so both of us can see what closed.

  • Nothing owed for leads that don't become clients
  • Every lead tracked in a sheet you can see
  • Leads are yours and never resold to anyone else
  • Other payment plans available if you'd prefer

Good fit if

  • You or your team can follow up on new leads within a day.
  • A new customer is worth at least a few hundred dollars to you.
  • You know who your best customers are, or want help figuring it out.
  • You want leads you can trust, not a bigger spreadsheet.

Want us to handle the outreach too? See outreach and sales.

Next step

Tell us who your best customer is.

On a 20-minute call we'll sketch your ideal customer and tell you how many verified leads a month is realistic.

Book a call